TaskRabbit
TaskRabbit is an online mobile marketplace that matches freelance "taskers" with local demand, allowing consumers to find immediate help with everyday chores. Everyone has a to-do list. How people choose to tackle this list varies from person to person. What we all have in common is the disdain for doing these bigger chores. Our solution was a huge brand awareness play that put TaskRabbit back on the map. To help the to-do list strugglers, we showed them that the solution to their pesky problem is right there in the palm of their hand.
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